Database trials old and new

Friday sees the end of our Safari Online ebooks trial, so today and tomorrow are your last chances to access any material from this resource. Monday Today sees the start of another database trial however, and this one is so cool as my son would say. It's Euromonitor Passport GMID (link only works on campus) and if I were a business student, I'd be excited about this, and even though I'm not, I still like this. Here's a description I've just been sent:

Passport GMID is an award-winning database allowing for in-depth research on established, emerging and developing global markets. Research is available on 80 countries for FMCG Consumer and Service industries plus granular macro and micro economic Countries and Consumers data for 205 countries.

Key features and benefits include:

∙ 9+ million statistics on Industries, Countries and Consumers
∙ 15,000 industry, company, country and consumer reports
∙ 12,000 company profiles and 8500 sector briefings
∙ 25,000 sources of further research information.
∙ Future Demographic reports illustrating which consumer groups will expand, decline or disappear in the future and indicating which countries offer the best prospects for business.
∙ Timely Comment from our own industry and country analysts on global events making the news.
∙ Consumer Lifestyle reports examining how people live their lives and factors influencing lifestyle choices. Topics include population segmentation, eating and drinking habits, income and expenditure.
∙ Strategy Briefings revealing major and emerging trends in consumer behaviour which will have an impact on sales and marketing of all consumer products.
∙ Global Risks and Vulnerabilities analyse opportunities and threats across 84 countries
∙ Students have improved employability prospects as this is the same data used by their prospective employers.
∙ International students have invaluable access to data on their home country and region
∙ Users have access to data on 95% of global consumer spending, making for unrivalled comparisons of business economies and consumer cultures

If you're interested in for example forecasting the pet food market in Finland or the retail sector in Hong Kong, then this is the database for you. Even if you're not, if you're doing a business or marketing course you should be able to find something of interest. This trial runs all next week, and I'll add a link as soon as it's active. Again, any feedback gratefully received.

Edit: Trial active.